NetCom Learning Blogs

Machine Learning . We can call it an application of artificial intelligence or a subset of AI. Irrespective of how we define it, it is revolutionizing our interactions with machines. Be it digital voice assistants or self-driving cars; ML is making services smarter, better and faster.  In purely technical terms, it can be defined as a study of algorithms and statistical models which can be used by computers to execute specific tasks without explicit instructions. While doing so, such systems rely on a variety of patterns and inferences. They also automatically learn from their experiences and make necessary improvements. Machine Learning is used to develop computer programs capable of accessing data and using it to lean on their own. Machine Learning and Data Science are two of the fastest growing technology employment areas. AI is likely to produce 2.3 million Machine Learning jobs by 2020 ( Source : Gartner) Data Science focuses on statistical inference...

The importance of Google Analytics and Google AdWords as digital marketing services is constantly increasing in today’s digital age. These services help you calculate the outcomes of individual campaigns. Promotional campaigns are critical to making businesses or websites successful.  The analytics show information from all the channels which are creating traffic towards your site including the social media paid search and organic search. Google Analytics plays a huge role in digital promotion. A Google account helps you in acquiring these services. Google Analytics helps to track every important metrics, monitor the effectiveness of all the digital marketing and promotional strategies, user experience, as well as device functionality. These statistics help you know the status of your website so that you can make improvements. Let’s understand Google Analytics , Google Analytics IQ Test and how you can pass it in just two days. We will also explain why a Goo...